In Hollyville, Christmas is at risk as the town’s holiday spirit fades and the annual Christmas Festival faces cancellation. Back in town from the big city, a marketing expert teams up with her high school sweetheart, the town’s event coordinator, to update the event’s video campaign to boost tourists and sales. While under the watchful eye of the town’s curmudgeon mayor, can they work together to create a heartwarming new video campaign that captures the true holiday spirit?